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In October 2025, Meta CEO Mark Zuckerberg announced to shareholders that social media had entered a new, third phase.
“First was when all content was from friends, family, and accounts that you followed directly,” he said. “The second was when we added all of the creator content. Now as AI makes it easier to create and remix content, we’re going to add yet another huge corpus of content.”
Jonathan Gibson is a reporter at The Dispatch, currently based in Washington, D.C., and covering artificial intelligence. Before joining The Dispatch, he lived in London, where he completed a bachelor’s degree in politics and international relations at the London School of Economics and Political Science. When he’s not writing about AI and national security, he is probably teaching/playing table tennis, climbing, or reading. He is currently supported by the Tarbell Center for AI Journalism.
