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In Brooklyn apartments, two friends with microphones dissect TikTok trends or recapitulate Twitter drama. There are the marathon sessions like The Joe Rogan Experience, where conversations sprawl like suburban development: three hours of nothing punctuated by moments destined for Instagram Reels. There's the parade of glossy celebrity sit-downs with cinematic camera work that cost thousands to produce, ostensibly have millions of listeners, and yet, you’ve never heard of them.




